Representation of Women within Health and Beauty Advertisements
Representation of Women within Health and Beauty Advertisements
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Dear Participant, My name is Rebecca Victoria Gamble and I am a third year Human Geography student at Newcastle University. My final dissertation project aims to explore the ways women are represented within health and beauty advertisements and the wider social and cultural impacts the portrayals can have. The adverts researched come from the health and beauty industry and range from deodorant commercials to those promoting skin whitening products. This survey is open to all genders and ages. There are some controversial ideas and opinions presented within the survey, these are not my own ideas and opinions but those of academics (referenced) and companies (adverts shown). The survey presented will take around 15 to 20 minutes to complete. Please do not provide your name or any personal details to ensure full confidentiality. This survey has no known risk, or compensation for completion. Participation is this survey is thoroughly voluntary and the refusal of participation is accepted at any time. The data collected within this survey will be shared only with academics including my personal tutor and dissertation mentor, all currently employed at Newcastle University. If you accept the information presented above and are willing to participate please complete the survey as honestly and thoroughly as possible and then to save your contribution click submit upon completion. Many thanks in advance for taking the time to consider and/or complete my survey and the data provided. If you wish to receive a conclusive copy of data collected or have any further questions or concerns, don’t hesitate to contact me. Sincerely, Rebecca Victoria Gamble Contact Details: Rebecca Victoria Gamble 07568573141 r.gamble1@newcastle.ac.uk 91 Fern Avenue, Jesmond, NE2 2RA Mentor: Astrid Wood
 

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