Shopping Online

I am currently undertaking a BA Hons at Central St. Martins, in fulfillment of my dissertation into Internet use, I have created this short questionnaire to research Internet users online shopping habits.

I would be very grateful if you could complete the following questionnaire.

1. Page 1

 

1. Are you male or female? *

 

2. How old are you? *

 

3. Have you ever made purchases online? *

 

4. How often do you shop online? *

 

5. How much do you spend roughly, a month online? *

 

6. What do you buy online the most often? *

 

7. Please rate the following on whether its an important factor in you shopping online: *

Not importantFairly importantVery important
Price of products
Variety of products
Design of website
Payment methods
Delivery options
Reviews and ratings
 

8. Do any of the following concern you, when shopping online? *

It concerns me a lotIt concerns me a littleIt doesn't concern me
Payment security
Personal details & Privacy
Quality of products
No shop assistant
Cost of shipping
It's too complicated
 

9. Which payment method do you use the most? *

 

10. Which do you prefer more, shopping on-line or in store? *

 

11. Do you use the Internet prior to a purchase, to look for more information on it, eg. reviews, cheaper prices? *

 

12. Have you bought products online as a result of any of the following: *

YesNo
Social media (Instagram, Pinterest, Facebook etc)
Web page adverts
Youtube/ video adverts
Recommended product lists
Promotional emails
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