SmartSurvey has transformed our ability to present live insights in all levels of the organisation. Our feedback loop is quicker and more effective.
Go Beyond Surveys & Forms – Transform Feedback into Smarter Decisions
Advanced survey software & form builder – the UK’s #1 feedback platform
4.6/5
Open-text Analysis
Sentiment Analysis
Dashboards
Powerful Reports
Engaging Surveys
Trusted by 600,000+ happy customers
From ad-hoc surveys to feedback programs and public consultations – SmartSurvey delivers
GDPR, CCPA, and HIPAA compliant. Built for enterprise, affordable for everyone. Backed by exceptional support with secure UK data storage.
Build
Build surveys & forms people actually want to complete
Create employee surveys, customer feedback forms, and more – all built with ease.
Explore creating surveys & forms
Beautiful surveys & forms
Customise colours, fonts, and layouts with an intuitive builder that brings life.
Ask any question
Multiple choice, sliders, NPS, free text, and more – built to capture the right data.
Advanced logic
Add logic and branching to guide respondents and reduce fatigue.
Automate
Scale, sync, and personalise feedback - no manual work
Integrate with your CRM, helpdesk, or database via API or native integrations.
Explore integrations
Keep data updated
Add or update data, like piping NPS or CSAT scores to your systems like CRMs.
Personalise surveys
Pull in details from another system to make surveys more relevant.
Send when it matters
Trigger surveys to be automatically sent after a specific event.
Collect
Surveys and forms that reach your audience where they are
Email, SMS, web, and popups – collect feedback across multiple channels
Explore collecting feedback
Track every link
Use unique tracking links to see exactly where responses come from.
In-the-moment
Use popups, intercepts, and embeds to capture feedback in the moment.
Email & SMS
Deliver surveys via email or SMS – built-in, not bolted on.
Analyse
Get insights fast with reports, dashboards & text analysis
Quickly spot trends, track performance, make confident decisions and share your insights easily
Explore analysing your results
AI insights
Spot themes and sentiment in open-text feedback in seconds.
Dynamic dashboards
Dashboards and survey reports show key metrics right as they come in.
Share and export
Share reports across your team – filter, schedule, export and share securely.
Create a survey or form now!
Easy to use • Cancel anytime • No credit card required.
From scattered feedback to clear insights
Without SmartSurvey
Multiple tools.
Slow, uncertain decisions.
- Valuable open-text feedback gets missed or ignored
- Can’t ask the right questions or collect key data
- Off brand surveys and forms reduce response rates
- No visibility across teams
- Doubts about data quality hold back decisions
- Budget wasted with multiple tools
- Concerns over data security and governance
With SmartSurvey
One platform.
Faster, confident decisions.
- Insights from open-text feedback in seconds
- Advanced question types, logic, piping & variables
- Brand every form & survey for credibility and trust
- Made for teams easily share dashboards & reports
- One source of truth with data you can trust
- Better value with a single solution
- UK-hosted data with enterprise-grade security
Choose our Enterprise plan for unlimited responses, access to all features, custom branding and enterprise-grade security.
Each Enterprise survey software plan is tailored to your organisation’s exact needs.
AI-powered analysis
Save weeks of time and effort analysing open-text feedback with AI-powered SmartAssist.
Custom branding
Fully branded surveys, domains and Thank You pages that boost trust and engagement.
Made for teams
Permission and collaboration tools to help you scale feedback collection and analysis.
Security first
ISO27001 certified, Customs DPA’s, GDPR, HIPPA, and CCPA compliant.
How are we different?
Instant Insight, No Delays
Launch surveys in seconds with AI and spot trends fast - no need for spreadsheets or guesswork.
Feelings, Not Just Figures
AI sentiment analysis reveals how respondents feel - helping you make decisions based on what truly matters.
Pro Tools for Every Team
From solo users to large teams, access high-performance tools designed for scale, speed, and reliability.
UK-Based, Super Secure
ISO27001-certified, FSQS-accredited, UK-hosting, Government approved, 98/100 SecurityScorecard rating.
Real Support, Real People
We go above and beyond for our customers, providing expert advice and support whenever you need it.
Clear Pricing, No Surprises
From your very first survey to enterprise-grade insights - we have plans for every stage.
You're in safe hands
Don’t just take our word for it
Trusted by leading companies and brands worldwide.
Oliver Shreeve, BPP
We couldn't be happier with SmartSurvey, we love its functionality and flexibility. This means we have been able to use one survey tool across many parts of the business.
Martin, uSwitch
Multi-award winning survey software
Accelerate your results with expert assistance
We offer proactive hands-on services that act as an extension of your team to achieve faster time to value and exceed your business goals.
Consumer panels
Reach millions of global respondents instantly when you need diverse perspectives without the headaches of sourcing.
Access over 20 million respondents across 70+ countries
Target audiences from decision-makers to niche demographics
View real-time results as responses arrive
Learn more about our consumer panels
Managed services
Our expert team builds and deploys your surveys and dashboards when you need faster insights but lack time or resources.
Focus on strategy while we handle survey design and build.You provide questions, we do the rest
Streamline workflows with our complete technical support. Integration, automation, alerts, and exports
Accelerate data-driven decisions with on-demand survey expertise
Learn more about our managed services
Amazing support
Exceptional support guaranteed with quick responses, solution-focused experts, and awesome support on all plans
Live chat, phone & email
95% satisfaction rate
Super fast response times
Learn more about our support
Create a survey or form now!
Easy to use • Cancel anytime • No credit card required.
SmartSurvey is a digital survey solution that helps anyone create surveys, build questionnaires and analyse the results.
