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The effect of Social Corporate Responsibility on consumers response in food industry in UK
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1.
Question 1.
1.Please specify your age
2.
Question 2.
2. Please specify your gender
Female
Male
I don't want to specify
3.
Question 3.
3. What is your annual household income?
Under £10k
£10k - £25k
£ £25k - £50k
£50k - £100k
Over £100k
I don't want to specify
4.
Question 4.
4. What is your occupation?
5.
Question 5.
5. What is your education?
High school
College Degree
Under Graduate
Post Graduate
I don't want to specify
6.
Question 6.
6. Do you live in?
Rural community unit
Urban unit with small number of population
Urban unit with high number of population
I don't want to specify
7.
Question 7.
7. When buying a product I look for the following features: (Please specify)
Strongly agree
Agree
Neutral
Disagree
Overall quality
Strongly agree
Agree
Neutral
Disagree
Economic value
Strongly agree
Agree
Neutral
Disagree
Personal satisfaction
Strongly agree
Agree
Neutral
Disagree
Innovation
Strongly agree
Agree
Neutral
Disagree
Practicality
Strongly agree
Agree
Neutral
Disagree
Popularity
Strongly agree
Agree
Neutral
Disagree
Familiarity
Strongly agree
Agree
Neutral
Disagree
8.
Question 8.
8. Have you ever heard term ‘’ Corporate social responsibility’’?
Yes
No
Not sure
9.
Question 9.
9. Where do you usually buy your food from?
Big supermarkets
Local shops
Farmers
Not sure
10.
Question 10.
10. What is the main factor motivating you to buy particular product?
Price
Taste
Quality
Quantity
All of the above
11.
Question 11.
11. Do you think that food companies are engaging enough in Corporate Social Responsibilities activities?
( This term refers to the idea that businesses should balance profit-making activities with activities that benefit society - creation of positive relationship to the society in which they operate).
Yes
No
I don’t know
I don’t know what does this term means
12.
Question 12.
12. Do you consider company’s reputation as an important factor when making a purchase?
All the time
Sometimes
Never
Price is the main factor motivating me to buy
I don't know
13.
Question 13.
13. Do you consider company’s ethical behaviour as an important factor when making a purchase?
All the time
Sometimes
Never
Price is the main factor motivating me to buy
I don't know
14.
Question 14.
14. Do you support the fact that businesses should take a part in doing good for the community?
Yes
No
I don't know
15.
Question 15.
15. If you know that the company is highly engaging in Social Responsible activities, however the product price is slightly higher that competitors, would you still choose particular product?
Yes
No
I don't know