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The effect of Social Corporate Responsibility on consumers response in food industry in UK

Page 1

Question 1.

1.Please specify your age

Question 2.

2. Please specify your gender

Question 3.

3. What is your annual household income?

Question 4.

4. What is your occupation?

Question 5.

5. What is your education?

Question 6.

6. Do you live in?

Question 7.

7. When buying a product I look for the following features: (Please specify)

Overall quality
Economic value
Personal satisfaction
Innovation
Practicality
Popularity
Familiarity
Question 8.

8. Have you ever heard term ‘’ Corporate social responsibility’’?

Question 9.

9. Where do you usually buy your food from?

Question 10.

10. What is the main factor motivating you to buy particular product?

Question 11.

11. Do you think that food companies are engaging enough in Corporate Social Responsibilities activities?
( This term refers to the idea that businesses should balance profit-making activities with activities that benefit society - creation of positive relationship to the society in which they operate).

Question 12.

12. Do you consider company’s reputation as an important factor when making a purchase?

Question 13.

13. Do you consider company’s ethical behaviour as an important factor when making a purchase?

Question 14.

14. Do you support the fact that businesses should take a part in doing good for the community?

Question 15.

15. If you know that the company is highly engaging in Social Responsible activities, however the product price is slightly higher that competitors, would you still choose particular product?