How we use cookies

Used to collect and analyse information about how visitors use our site. We use Google Analytics and the Google Tag Manager platforms to collect and compile reports that help us improve our services. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. A unique User ID number is assigned to users who sign up with SmartSurvey in order to better understand their use of our service while logged in, no personally identifiable information is collected by this process.

Learn more about Google and privacy

Used on www.smartsurvey.co.uk pages to display new optimised content to visitors and collect information on user’s interaction with features that appear on those pages. This helps us better understand and support our users with content more relevant to their interests.

Learn more about VWO's opt out policy

To provide us with reports about the kinds of people seeing our ads and how our ads are performing, to help us understand our audience. We also use it to determine effectiveness of our advertisement. Information includes: IP address that you connect from, which browser is used, where you are geographically located, how you came to the site, where on the site you clicked, information about your device type, websites you visited this site from, purchases you make on the site, the ads you saw and how you interacted with them – whether or not you have a Facebook account or are logged in to Facebook. Full cookie details can be found on here:

Learn more about Facebook tracking

You can also opt out using the following links About Ads or Your Online Choices

To track visitors, recognise you and your chat history with us, track visitor and visitor sessions, obtain information about your computer and your visits to our site, information includes: your IP address, geographical location, browser type, referral source, length of visit and pages viewed. Full cookie details can be found on here:

Learn more about Hubspot tracking

To provide us with reports about the kinds of people seeing our ads and how our ads are performing, to help us understand our audience. We also use it to determine effectiveness of our advertisement.

Learn more about Microsofts opt out policy

• ai_session - Used to collect information about how the site is being used with regards to performance and any errors that might occur, including measuring and recording loading times and logging any errors that might occur.
• This uses data captured (such as browser type and IP address) as well as the contents of a local cookie: 'ai_session'.
• ai_user - Contains an anonymous randomly generated user id that is used to track users across our sites and across separate sessions which we cannot link to SmartSurvey user data.

• Session cookie to remember a user through a survey. This is anonymous.

• Security cookie to prevent session hijacking

• For browsers to identify a server when load balancing

• Authentication cookie that the app uses to know when you are logged in

• The _cfduid cookie helps Cloudflare detect malicious visitors to our Customers’ websites and minimizes blocking legitimate users. It may be placed on the devices of our customers’ End Users to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare’s security features.

• This is load balancer cookie for sticky sessions on Cloudflare load balancer.

• Session cookie to remember a user through a survey. This is anonymous.

• For browsers to identify a server when load balancing

• Cookie consent notification

• The _cfduid cookie helps Cloudflare detect malicious visitors to our Customers’ websites and minimizes blocking legitimate users. It may be placed on the devices of our customers’ End Users to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare’s security features.

• This is load balancer cookie for sticky sessions on Cloudflare load balancer.

• Session cookie to remember a user through a survey. This is anonymous.

• This keeps track of completed surveys to prevent multiple responses for a survey (if the feature is switched on).

• The _cfduid cookie helps Cloudflare detect malicious visitors to our Customers’ websites and minimizes blocking legitimate users. It may be placed on the devices of our customers’ End Users to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare’s security features.

• This is load balancer cookie for sticky sessions on Cloudflare load balancer.

• This is a load balancer cookie for sticky sessions on UKFast load balancer – This will be used on ringfenced solutions (and __cf cookies won’t appear).