Go beyond feedback collection to insights that drive real change
Go beyond collecting feedback with tools for uncovering insights and taking action.
Why teams switching from Delighted choose SmartSurvey
No response caps holding you back
Up to 90,000 responses per year on self-serve plans, with custom volumes available to fit your use case.
Richer surveys, better data
24+ question types, adaptive logic, and AI translations. Delighted offers 10 question types and no AI translations.
On-brand surveys without a designer
Get full control over colours, fonts, and layout. Delighted stops at a logo and colour change.
See all of your feedback in one place
Track feedback across every programme and pull in third-party reviews, all in one platform.
SmartSurvey vs Delighted
| Feature | SmartSurvey | Delighted |
|---|---|---|
| Unlimited questions per survey |  |
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| SMS distribution | |
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| Advanced theme editor | |
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| Advanced logic | |
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| Reputation management | |
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| Aggregated dashboards | |
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| Branded reports and dashboards | |
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| AI translations (surveys & responses) | |
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| Case management | |
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| Microsoft integrations (Dynamics, Teams, Power BI) | |
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| 297+ integrations | |
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| WCAG 2.2 AA accessibility | |
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| UK data hosting | |
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| ISO 27001 certified | |
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| Phone and live chat support | |
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| Active platform development | |
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Launch surveys that capture deeper insights
More question types, better logic, and full brand control.
Ask the right question whatever your research needs
24+ question types including matrix, ranking, and sliders.
Give every respondent a survey built around them
Logic shows or hides questions based on what each person tells you.
Reach global audiences automatically
AI translates your survey into dozens of languages.
Every feedback signal in one place
Know what customers really think, wherever they say it.
Spot what matters in thousands of comments, instantly
AI tags and themes responses so patterns surface in seconds.
See your full reputation, not just what surveys capture
Pull third-party reviews into the same analysis view as your survey data.
Keep every programme visible without switching tools
Multi-survey dashboards combine scores across all your programmes.
Get real support on every plan
Delighted is email only from Utah. SmartSurvey picks up the phone.
Talk to a human from day one
Phone, live chat, and tickets on all plans.
Migrate from Delighted in days
Our team handles your data and templates.
Keep your surveys running smoothly
No gap in feedback when you make the switch.
Customer testimonials
“SmartSurvey combines user-friendliness with the security we need. It’s helped us make data-driven decisions to deliver better experiences.”
Frequently asked questions
SmartSurvey is a feedback management platform built for teams that need more than NPS. You get unlimited surveys with advanced logic, branching, and personalisation across email, SMS, embed, QR, and kiosk. Built-in AI text analysis categorises open responses automatically, while custom dashboards let you track results across your whole programme. Whether you're running CX, employee, or product feedback surveys, SmartSurvey gives you the tools to collect, analyse, and act on what matters.
Yes. Qualtrics confirmed the shutdown in mid-2025. Delighted stops accepting annual renewals on 1 July 2025, monthly plans end on 31 May 2026, and all customer data is permanently deleted after 30 June 2026. Feature development has already stopped. If you're currently using Delighted, now is the time to move so your feedback programme has no gap.
Yes. Our team supports you through the migration so your historical data, survey templates, and distribution workflows carry across to SmartSurvey. Most teams are collecting responses again within a few days. Book a demo and we'll walk you through how it works for your specific setup.
SmartSurvey's self-serve plans give you up to 150,000 responses per year, with custom volumes available on Solutions plans. Delighted's most expensive self-serve plan allows only 500 per month, roughly 6,000 per year. The difference is significant at any meaningful scale, and SmartSurvey removes Delighted's 10-question cap entirely. SmartSurvey has no limit on questions per survey.
Yes, all three are built in and ready to use straight away. You also get employee engagement surveys, product feedback templates, and custom survey types, so you can run every programme you need from one platform without switching tools again.
Yes. SmartSurvey connects with Salesforce and HubSpot for contact management, Power BI and Microsoft Teams for reporting and sharing, and your existing systems through a full API and webhooks. You can also embed surveys directly into websites and apps. Delighted has no native Microsoft integrations at all.
SmartSurvey is ISO 27001 certified and Cyber Essentials Plus accredited. Data is encrypted in transit using TLS and at rest. We are fully GDPR compliant, with UK data storage on all plans. Delighted stores data on AWS in an undisclosed region with no published ISO 27001 or Cyber Essentials credentials of its own.
Yes. A personalised demo and trial are available so you can see SmartSurvey in the context of your programme before committing. Start by requesting a demo and our team will set you up.
Pricing depends on your requirements and programme size. Book a demo to get started and we'll put together a plan that fits your needs.
