Spot dissatisfied customers before they leave

Capture satisfaction feedback after every interaction. See which experiences are falling short, fix them fast, and track whether your changes are improving retention.
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Trusted by 600,000+ happy users

Transform feedback into higher satisfaction

Deploy CSAT surveys in minutes

Launch targeted satisfaction surveys without technical complexity or delays.

Spot satisfaction issues as they happen

Monitor CSAT across channels, teams, and locations as feedback comes in.

Know exactly which issues to fix first

Identify the themes and root causes behind low scores to focus on what matters most.

Track and report on satisfaction

Track how satisfaction shifts after your team acts. Provide evidence, not just the scores.

Get More CSAT responses and richer feedback

Trigger satisfaction surveys right after the interaction, while the experience is fresh and the feedback is honest.
Build CSAT surveys that get higher completion rates

Branded templates, proven question formats, and smart design that reduces fatigue. More completions means a more accurate picture.

Trigger surveys that meet customers in the moment

Automatically send surveys after any interaction. Capture feedback at the exact moment it's most relevant and accurate.

Meet customers wherever they are

Distribute surveys via email, SMS, in-app prompts, web embeds, or QR codes. Meet customers where they are and collect feedback across any channel. 

See what’s really driving customer satisfaction up or down

Go beyond the number. Know which touchpoints are strong, which are weak, and why.
Compare satisfaction across every touchpoint

See satisfaction by product, channel, agent, or region. Identify which teams are excelling and where scores are slipping.

Understand why customers feel the way they do

AI pairs ratings with open-text responses to surface the themes driving satisfaction up or down. No manual tagging, no spreadsheets.

Prioritise fixes that will shift scores

See which issues affect the most customers and carry the strongest negative sentiment. Every action backed by evidence.

Act on feedback and show your impact

Turn insights into improvements. Show your business value of happy customers.
Report and share insights instantly

Visualise NPS trends, themes, and drivers in real-time dashboards. Share insights across teams and integrate wherever stakeholders already work.

Close the loop and turn unhappy customers around

Follow up on low scores, acknowledge feedback, and resolve issues before frustration compounds. Every follow-up is tracked.

Show leadership that satisfaction is improving

Build dashboards for every level. Track whether fixes moved the scores. Walk into reviews with evidence your programme is working.

Get more from your CSAT programme

Other tools

Just a score: no skip logic or text analytics, so you never learn why customers feel good or bad

Weeks of manual comment sifting delay fixes and let frustration grow

Teams guess what to improve, often wasting effort on low‑impact changes

Feedback is collected, then forgotten, with no clear path to follow‑up

Fragmented tools scatter feedback, so slipping satisfaction stays hidden until complaints spike

CSAT with SmartSurvey

Piping, logic and AI-powered open text analysis reveal the exact moments influencing satisfaction

AI surfaces themes and sentiment in seconds. No spreadsheets needed

Live CSAT dashboards highlight the biggest satisfaction gaps so the right team acts first

Built-in case management helps you close the loop fast on every single response whenever it’s needed

One platform unites surveys, reports, and alerts - so satisfaction never slips through the cracks

See how teams like yours improved CSAT

  • Bank of Bahrain & Kuwait
  • Alton Towers
  • BPP
  • Uswitch
“SmartSurvey combines user-friendliness with the security we need. It’s helped us make data-driven decisions to deliver better experiences.”
Hasan Mulla, Head of Customer Experience
BBK logo.
“Since we have been using SmartSurvey,
I would not look elsewhere for any other provider.”
Wayne Burton, Head of Product Excellence and Customer Insight
Alton Towers logo.
“SmartSurvey has transformed our ability to present insights to all levels of the organisation. Our feedback loop is quicker and more effective.”
Oliver Shreeve, Principal UX Researcher
BPP logo.
“We couldn't be happier with SmartSurvey. It means we have been able to use one survey tool across many parts of the business.”
Martin
Uswitch logo.
Multi-award winning survey software
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What is Customer Satisfaction (CSAT)?

Diagram showing CSAT calculation = Total number of satisfied customers divided by total number of responses.

If your responses are 5, 4, 4, 3, and 2, your CSAT score is 3.6 out of 5. This average helps you track satisfaction trends over time without simplifying it to just “satisfied” or “dissatisfied.”

See what CSAT can help you achieve

Frequently asked questions

Do you integrate with other tools?
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Built to fit seamlessly into your existing workflows. Embed surveys directly into websites and apps, connect with Salesforce or HubSpot to pull in contact data, or push results to Power BI for advanced reporting. We also offer API and webhook access for custom integrations.

Is my data safe?
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Yes. SmartSurvey is ISO27001 certified and Cyber Essentials Plus accredited. All data is encrypted both in transit using TLS and at rest using AES encryption. We're fully GDPR compliant and offer localised data storage options upon request.

Can I try before committing to a contract?
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Of course. After we understand your needs, we'll show you a personalised demo and set you up on a trial so you can get hands-on with the product. Start by requesting a demo.

How much does it cost?
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Pricing depends on your requirements, so we'd love to have a conversation about the ideal solution for you. We want to make sure we're both a good fit and scope a solution that provides maximum value. Book a demo to get started.