Blog

According to a recent Gartner study, more than two-thirds of companies now compete primarily on the basis of customer experience – up from just over a...

Sampling bias is something that can easily creep into surveys when the methods used unwittingly favour certain outcomes over others. While it is somet...

If you logged in to SmartSurvey recently you may have noticed the small banner asking you to take part in a feedback survey. If you did, we would like...

With today’s more crowded and competitive markets Customer Experience (CX) has never been more important. In fact, according to in-depth studies from...

Latest tech accolade caps a series of award wins during the Summer of 2019

Having worked hard to create your online survey, you will want to ensure the highest levels of audience engagement. A healthy response rate and a larg...

Attitudes can change rapidly. So, if you are using the data from your online survey findings to make key strategic decisions, it’s critical to ensure...

You may have noticed we’ve recently made a number of updates to the SmartSurvey App.

From your careful choice of survey to your detailed selection and crafting of questions; having taken the time to create a great survey, you will want...

As a quick, low cost and convenient way to obtain feedback, email is still one of the most popular channels to distribute surveys online. In this post...

We are delighted to have achieved a ‘High Performer Summer 2019’ award under the survey software category in the State of the UK’s B2B Tech Scene Repo...

With a wide range of survey types and distribution channels to choose from, it can be a little overwhelming to know where to start. It can also be a c...

From the quality of your product or service and the strength of your marketing, sales and support teams, to customer happiness with your brand, there...

The “Friends and Family Test” (FFT) has played a vital role in gathering feedback for NHS organisations for several years. We’ve been proud to supply...

SMS is a survey distribution channel that often gets overlooked. Maybe because it can feel a little old-fashioned, with thoughts of old Nokia phones a...

Given the findings of a recent Harvard Business Review study citing a 31% increase in productivity among happy employees – gauging staff morale and kn...

If you’re looking to add something extra to your customer surveys, then here are five tips for you that we’ve put together based on our own experience...

Software as a Service, also known as SaaS, has been a growing market for a long time now, and that growth shows no sign of slowing down (Which is good...

We’re always delighted when an organisation chooses SmartSurvey, and even more so when they decide to tell everyone why they chose us.

Customer Effort Surveys can be an effective approach to collecting customer feedback. They are simple to set up and analyse, and flexible. They’re eff...

With the year coming to a close, we thought it would be a good point to take a step back, and look over some of the things that made us sit up and tak...

Have you taken this Year’s SmartSurvey Christmas quiz? This post is going to explain some of the features we used to make it fun and interactive, and...

What, you may ask, is behavioural economics? And how does it relate to online surveys?

When conducting surveys, it’s sometimes necessary to collect sensitive online survey data. The new General Data Protection Regulations (GDPR) will enf...

We regularly receive a range of support questions from both new and existing customers asking for survey advice. We are always happy to cover as much...

With 25 May and the General Data Protection Regulation getting ever-closer, we conducted a GDPR readiness survey to find out from our users if they we...

The General Data Protection Regulation (GDPR) is not far away and will place a strong burden on organisations to protect data! If you use online surve...

The General Data Protection Regulation (GDPR) becomes law on 25th May 2018, and the clock is ticking. With only a few months to go, SmartSurvey can pr...

If you are one of the many companies using online surveys to keep up with consumer trends, it’s important that you are aware of questionnaire fatigue...

Today, more and more healthcare organisations, clinics, and GPs are conducting patient satisfaction surveys. User-friendly online surveys offer a simp...

Surveys have become a staple tool for obtaining data from a variety of audiences. To obtain actionable data and achieve your stated objectives, it is...

Customer satisfaction is essential for organisations to grow in today’s fast changing business environment. Gathering feedback via surveys can be a po...

Open ended questions allow respondents taking your survey to include more information, giving you, the researcher, more useful, contextual feedback. O...