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Why we think we're the best alternative to SurveyGizmo

If you operate within the UK (Europe) and perform research through online questionnaires and surveys, it’s important you comply with the Data Protection Act 1998 (DPA) and your data does not leave the EU! In addition the General Data Protection Regulation (GDPR), intended to strengthen and unify data protection, will be implemented on 25th May 2018 and organisations must ensure that they are compliant.


  • Simple to use

    If you are looking for a user-friendly yet advanced online survey software, then sign up to SmartSurvey and you could create and launch your first survey in a matter of minutes. There's no need to waste time with overcomplicated systems.


  • UK phone support

    Call us any time from Monday to Friday between 9:00am and 5:30pm GMT on our free phone number. We understand it can be frustrating when you have a problem and you have to wait for somebody to reply to your email. That's why there will always be someone available to answer your call and help you out during UK trading hours.


  • Advanced design tools

    If you're a design whiz (or work with designers), SmartSurvey offers you the opportunity to build custom themes using HTML and CSS. This gives you ultimate freedom when it comes to designing your surveys. (If you need a hand, we also have a team of designers who can create bespoke themes for you).


  • Completely free for as long as you want

    With SmartSurvey there is no obligation to sign up to a paid package. Enjoy many features on our free system for as long as you want and never pay a penny. Should you need to access our premium features, then you can easily upgrade your account at any time and then downgrade as soon as you have completed your research. There's no contract - no ties.


  • UK servers

    Do you operate in the UK and perform research through online surveys? If the answer is 'yes', then it is important that you comply with the Data Protection Act 1998 (DPA). To comply with this act, none of your data should leave the European Union. Many of our competitors are based in the United States and therefore don't comply with UK data protection. SmartSurvey takes data protection very seriously, which is why we have secure servers within the UK and ensure your data never leaves the country.


  • Domain branding (white label)

    SmartSurvey enables you to fully customise your online surveys, which includes the branding of your survey links. You are provided with an option to use your own domain name as part of your survey link, so a sub domain of your choice can replace the default survey link. For example: www.surveys.yourdomain.com instead of www.smartsurvey.co.uk. This option is available to our Business Account users.

Safe & Secure

Security is our most important feature
and we take it seriously

Security Features

Enable SSL encryption on any survey. Apply password protection and IP restriction on user accounts and survey responses.

ISO 27001 Certified

The highest possible standard for data security. An internationally recognised system for keeping information assets secure.

UK/EU Based Servers

All data is stored and backed up on UK/EU-based servers. You can rest assured your data never leaves the EU.

Data Protection Act

Fully compliant with EU Privacy Laws and registered under the Data Protection Act.


  • ISO 27001 security logo
  • G-Cloud supplier logo
  • Cyber essentials plus logo
  • MRS Company Partner logo
  • Information Commissioners Office logo
  • McAfee Secure site logo
  • DSS compliant logo

Get in touch

If you would like to find out more about how SmartSurvey can help your business, please call us on 0800 0937 822 or complete the form below.



  • UK-based and secure

    We are ISO27001 certified, registered under the Data Protection Act and fully compliant with EU Privacy Laws.

  • Dedicated support

    Access to a knowledgeable account manager for personal assistance for when you most need it.

  • Flexible to suit your needs

    Our friendly design team is on hand to assist with any bespoke design and custom development requests.

  • We’ll go that extra step

    We succeed if you succeed. Our goal is to help you carry out effective research and we’re here to help you achieve that.

Find out how we can help

UK-based with safe and secure data storage

100% personal, one-to-one online service

Trusted by leading brands worldwide

GDPR compliant with data collection

Send us a message

Book Your Live Personalised Demonstration

Request a free live and personalised demonstration of SmartSurvey. One of our friendly team members will talk you through the software and answer any questions.