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A complete guide to CSAT, CES, and NPS — what they measure, how to calculate them, and how to run a professional CSAT programme in SmartSurvey's SmartCX solution.
Something that’s come back to us as a point of feedback recently was that the default survey theme used on most SmartSurvey Surveys was looking a litt...
It doesn’t matter whether you’re a novice or a seasoned professional. No matter how many surveys you have created before, there will always be times w...
A few months ago, we started a limited beta test of our new export tool. We’re really happy to announce that the testing period is now complete, and t...
We are delighted to announce that we have been shortlisted as a finalist for the ‘Innovations in Customer Feedback’ and ‘Innovations in Collaboration...
Your ability to gain the quality insights you need to make better decisions will depend on how many people respond to and complete your survey. So, it...
Consider any product or goods you own or buy regularly and it’s likely that it will have undergone extensive rounds of testing before you purchased it...
Considering that 79% of customers are more likely to make another purchase from a company that provides them with a good experience, it makes sound bu...
Surveys and consultations are vital to the ongoing development of policy and transparency in decision making across the public sector. However, many o...
Capturing employee engagement data is essential to knowing how satisfied and motivated your team is at work. Motivated employees are more likely to pe...
With nearly two-thirds of respondents stating that personal experience has a major influence on their decisions about which brands they choose to do b...
Given the value of content marketing to businesses today and the industry’s ongoing growth, which is set to be worth more than $400 billion by 2021 –...
Internet connectivity has exposed light to every dark corner of the world. The implications of the internet for carrying out surveys and analysis are...
Soup or Smoked Salmon? Turkey or Beef? Christmas Pudding or Trifle? Yes, the annual work Christmas bash is just about upon us. If you, or any of your...
Whether you’re a fully-fledged e-commerce company or any other business that’s looking to increase their customer reach, chances are your website is o...
In today’s crowded marketplace it can be a challenge to cut through the noise and keep one step ahead of your competitors, which is why building a str...
Your customers are your most valuable source of information. Not only are most of them happy to tell you if there’s something they really love about y...
Given that nearly four out of five (78%) of business leaders rank employee retention as crucial and the costs of replacing employees is increasing, th...
Whether you’re an HR Manager looking to improve your employees’ skills, or a training provider wanting to enhance the quality and relevance of your co...
Success in today’s overcrowded marketplace relies on fully understanding your customer needs, wants and expectations, with your ongoing dialogue and t...
No matter what type of business you run, the ability to better understand your market, customers and employees is critical to your growth and future s...
We’ve been working hard this year on a thorough overhaul of the SmartSurvey app and this week we’ve started beta testing on a new version of the expor...
While most of you are likely to be familiar with the benefits of using surveys to gather customer feedback, how many of you have used them to improve...
Survey data and the impactful insights it can provide to help inform your decision making, offers one of the most powerful tools for your business. It...
According to a Gallup study, companies with engaged employees outperform those who don’t by a massive 202%. So, the ability to measure how your staff...
Once you’ve collected your online survey results, you’ll want to analyse them as quickly as you can, to see if they are producing the responses you we...
When you are looking to launch a new product to market, it’s essential to be able to approximate the potential sales opportunity available to you and...
In our final piece examining data issues in the online survey industry as we count down to Brexit, we explore data security. Similarly to the apprehen...
Last week in our first of a series of pieces in the lead up to Brexit, we looked at data protection issues. This week we will explore data collection.
Whatever online survey you have created, when you have taken the time to research and carefully construct your questions, you’ll want to gather as muc...
When it comes to customer experience, there’s a huge disconnect between how companies perceive what they are providing and what customers feel they ar...
Currently there is a lot of uncertainty and worry about Brexit, and whether we will be able to secure a last-minute deal or face the prospect of a No...
We are thrilled to have received yet more accolades for our survey software, after scooping three major awards with coveted, Software-as-a-Service bus...
Unsatisfied customers can be extremely costly to your business. According to a recent study up to 80% of customers would be prepared to switch compani...