Questionnaire Software

Create free online questionnaires using our questionnaire software. You can build questionnaires from scratch or use one of our ready-made templates.

A simple and effective platform for creating questionnaires

Simple to build

Create online questionnaires in multiple languages with 20+ question types and customised branding. Add text, images, videos, and embed audio quickly and easily.

Advanced logic

Use skip logic, piping, and randomisation options to improve response rates and increase engagement.

GDPR compliant

Data is stored on UK-based servers, is compliant with Data Portability and can be anonymised to ensure privacy.

Friendly support

Get the help you need, when you need it. Create a support ticket, send us an email or call our 0800 number.

Questionnaire templates

Ready to use and fully customisable

Adaptable to suit your needs, you can add additional questions, edit questions, remove questions, change the questionnaire template look and feel, and even add your own branding.

Helpful tips for effective questionnaire design

SmartSurvey allows you to create a wide range of questionnaires for all your research needs, whether you’re a student or a business. Here are a some quick tips for creating a questionnaire.

  • Keep your questionnaire as short as possible and focused on the objectives
  • Ask both qualitative and quantitative questions but avoid ambiguous queries
  • Test your online questionnaire with a few people from your target group

Discover why companies of all sizes use SmartSurvey

Read our case studies to find out how we help our clients find solutions, make smart decisions and
improve performance to grow their business.


How IKEA increased response rates and long-term customer satisfaction by delivering survey invitations via SMS.

Alton Towers

Delighting visitors by using customer surveys to find out what will make them smile (or scream).

Mercedes-Benz Ireland

Mercedes-Benz increased response rates and simplified administration with SmartSurvey custom development.

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