Anonymous Surveys

Turn honest feedback into powerful insights with truly anonymous data collection.
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Get Higher Response Rates & Better Insights with Anonymous Surveys

Higher Completion Rates

68% increase in survey participation when anonymous

Genuine Feedback

Eliminate the social desirability bias

Better Data Quality

Respondents share what they really think

Anonymous Surveys with SmartSurvey

IP Address Protection

System automatically removes all IP address data upon survey access, leaving no digital footprint

Tracking Link Control

Apply anonymity settings to individual tracking links – create multiple links with different privacy settings for the same survey

Email & SMS Distribution

Send anonymous surveys via email or SMS while maintaining reminder functionality without compromising respondent identity

Save and Continue

Let respondents pause and resume surveys securely without compromising anonymity – contact details are stored separately from responses

GDPR Compliance Built-in

Our anonymous survey feature supports Data Protection by Design principles required by modern privacy regulations.

Tips for Getting Better Results with Anonymous Surveys

Transparent Introduction

Start with a clear statement about anonymity: "Your feedback is valued and completely anonymous. Your identity will remain protected."

Question Design

Use survey questions that won't inadvertently affect respondent anonymity:

  • Rating scales
  • Multiple-choice questions
  • Open text fields with general topics
  • Matrix questions for comparing factors

Avoid Identifying Elements

  • Skip questions that combine organisation name with job titles
  • Don't use custom variables that track individual responses
  • Remove demographic questions that could identify unique individuals

Smart Distribution

  • Enable anonymous settings across all tracking links, including email invitations
  • Consider using the SMS distribution feature for even greater perceived anonymity
  • Use the web collector option for maximum respondent comfort

Enable Anonymous Surveys in 3 Simple Steps with SmartSurvey

  1. Go to the Collect page of your survey
  2. Hover over your Tracking Link and select Settings
  3. Check the Anonymous Survey box

That's it! Your survey now discards IP addresses as soon as respondents visit, ensuring fundamental anonymity.

Enable Anonymous Surveys in 3 Simple Steps with SmartSurvey

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