Employee Net Promoter Score
Measure your employees’ happiness and their willingness to recommend others to work for your organisation.
For most employers, the loyalty of their employees is literally the lifeblood of their organisation, as loyal staff tend to care more about their employer’s business, work harder and typically stay for longer.
It’s why the ability to measure an employees’ loyalty is so valuable, as it can highlight to employers the levels of employee engagement within their own organisation, which they can then work to improve.
eNPS stands for employee Net Promoter Score, the definition of which is a metric that organisations can use to measure how likely employees are to recommend the business or brand to others. Like the traditional NPS® survey, which seeks to measure customer satisfaction, the eNPS survey can also be used to monitor and improve staff engagement and satisfaction levels within the organisation.
The employee Net Promoter Score question
The Employee Net Promoter Score seeks to provide employers with a quick overview of staff loyalty levels within their organisation, by asking their employees the question:
On a scale of zero to ten, how likely is it that you would recommend our organisation as a place to work?
Employees are encouraged to rate their response based on this scale, so their employer can sort their answers into the following three categories ranging from low to high:
NPS Detractors (Score 0-6)
Employees that won’t recommend your business and may be dissatisfied to varying degrees.
NPS Passives (Score 7-8)
Neutral employees who are generally content, but not fully committed to your organisation.
NPS Promoters (Score 9-10)
Your most positive, motivated, and satisfied employees.
The combined responses are then collated and calculated to give you an overall eNPS score and a better idea of the extent to which employees would act as advocates for the business.
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How eNPS surveys illuminate the employment lifecycle
Employee Net Promoter Score surveys provide an effective measure of staff engagement throughout the employee lifecycle, from their views about their job, working conditions and the training available to them, to their feelings about colleagues, management and the wider company culture.
During the period between when they are recruited to when they leave, there’s a lot of time for an employee’s views to change. This makes eNPS surveys, frequently run, a quick and effective barometer for measuring their engagement levels throughout their employment.
Typically, the more motivated and engaged an employee is, the more likely they will be to recommend their company as a good place to work to others.
As a quick and simple way of measuring staff commitment with a score that you can use to benchmark yourself against other industry organisations, eNPS offers a great starting point for examining engagement levels.
However, to get the best out of staff feedback it should not be used in isolation from other employee surveys. To gain a deeper and more detailed understanding of what could be affecting the employee experience, you can look at other areas by running employee benefit surveys, checking the employee pulse, or measuring levels of staff satisfaction.
HR survey templates
We offer a wide selection of employee survey templates for you to choose from, many of which can be customised with the inclusion of the eNPS question or used as a standalone Employee Net Promoter Score survey.
Free Coronavirus resources
COVID-19 has brought a new working dynamic and presents a rapidly evolving situation. Use these free survey templates to connect with your workforce.