
Neil Stone
Head of Marketing
Neil has a deep understanding of software and how to bring its value to market. With experience across Human Capital Management, Learning & Development, AI-powered platforms and omnichannel communications, he knows what it takes to connect solutions with real business needs. Neil’s passionate about helping organisations turn insight into action and elevate the customer experience.
Neil Stone
’s posts
Blog

A practical guide to measuring customer experience with NPS, CSAT, and CES including a starter kit checklist you can use this week.

Why does customer experience matter? See the data on revenue, retention, and loyalty, plus a practical framework for building the CX business case at your organisation.

Discover the top 10 best online survey tools of 2024, featuring free and paid options for creating surveys, gathering insights, and improving decision-making.

Learn how to analyse positive guest feedback to find what creates standout moments, then turn those insights into repeatable actions across your operation.

What becomes possible when analysis is near instant: you can act while feedback's fresh, survey more frequently, and catch problems before they explode.

Learn why NPS/CSAT miss churn drivers, how thematic & sentiment analysis reveal root issues, and a framework to prioritise systemic problems and spot churn signals early.

Where should feedback live in your customer journey? Journey mapping turns vague intentions into a clear plan. Four questions are enough to identify your highest-value feedback opportunities.
Getting people to complete a survey is only half the challenge. Three principles consistently separate high-performing feedback programmes from the rest.

In this webinar, learn how top companies build & measure impactful CX, with expert insight on empathy, strategy and the traits of outstanding experiences.