For your business to be successful, there’s no substitute for getting to know your audience and their wants and desires. ... Read more

Keeping customers satisfied and loyal is a key aim for businesses everywhere. The belief being the more satisfied and loyal ... Read more

From rewards and recognition to professional development opportunities and leadership from senior managers. There are many things that can help ... Read more

Bias can occur quite frequently in our everyday lives. And we are often the instigators, using bias to turn a ... Read more

When the Covid pandemic first emerged in early 2020, the world changed dramatically. None more so than the world of ... Read more

Having done everything to perfect your survey, you’ll want to achieve the best possible response rate after sending it. From ... Read more

When it comes to relationships, we all know the importance of creating a great first impression. Just consider all the ... Read more

It doesn’t matter whether you’ve previously built lots of questionnaires, or you’re working on your very first one. You’ll want ... Read more

Whether as a result of our participation in a research study, or as a health or social care patient. No ... Read more

When it comes to feedback, we all consciously and subconsciously collect it from others daily. It’s why we adapt our ... Read more

From the difference between surveys and questionnaires, to the variations that exist between surveys and online forms. When it comes ... Read more

When it comes to your company assets, staff are among your most valuable, as having the right employees, knowledge and ... Read more

While many of us will be familiar with the term customer experience (CX) and its importance to driving brand loyalty ... Read more

Whatever survey you create, you’ll want to achieve as high a survey response rate as you can, as this will ... Read more

When it comes to survey distribution methods, email is still up there as one of the most popular ways to ... Read more